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Wella Professional Freelights Trial Team event
Five women aged 18-36 with medium-long hair of any hair type.
Star rating during this trial:
Wella Professional BLONDOR Freelights is an in-salon colouring service that results in the ultimate highlighted look for summer. The innovative formula features an adhesive mass, meaning it can be applied without using foils. Colourists are able to apply multiple colours freehand, without fear of the hues bleeding into each other. What’s more, the unique formula allows stylists to achieve up to seven levels of sunkissed lift.
Recently we invited five beautyheaven members in salon to experience Wella Professionals BLONDOR Freelights and get a summer hair overhaul. Along with noticing the dye did not have an overpowering scent, most members said Freelights was the best colour service they had ever experienced. They particularly enjoyed the pampering and laidback atmosphere, as well as the fact that the freehand highlighting technique meant a lot less time spent in the hairdresser’s chair. All members agreed they loved the way Wella Freelights was tailored to satisfy their individual needs and deliver a fabulous, natural-looking result.
TriedandTested’s before and after:
“Upon drying the hair, I was met with gorgeous, sunkissed locks that looked so natural! My once dark brown hair now had a spectrum of depth and colour from lighter browns to a more caramel shade. My hair was definitely given that sunkissed look!” – TriedandTested. Read more…
Pink Hornet’s before and after:
“I think this is the BEST colour I have ever had. I got home and posted selfies. I don't like having my picture taken but I wanted everyone to see my wonderful hair. Judging by the number of likes, a lot of people agreed. Even with my terrible photography and the pink colour not showing up very well on camera.” – Pink Hornet. Read more…
Sophie 760’s before and after:
“The BLONDOR FREELIGHTS treatment was applied to my hair with a paint-like applicator. There were no foils – it was all just naturally painted on. My colourist explained this treatment allowed him to specifically target areas of the hair and use a lighter tone on the ends of hair and a caramel colour in the mid-lengths. I really dislike the 'top deck' balayage look, where the bottom is blonde and the top is a dark brown – but this treatment ensured that wouldn't happen.” – Sophie 760. Read more…
captaincheeky’s before and after:
“What my stylist Shari did for me was beyond my expectations and my hair has never felt this healthy and rejuvenated after years of colouring at home. She made sure my unhealthy ends were cut off and my new ashy-brown highlights matched the medium brown highlights in my naturally brown-black hair.” - captaincheeky. Read more…
softness’ before and after:
“It's a very pretty and sunkissed look that reminds me of how my hair looked when I was a little girl. So it's still me but just a little lighter! The whole effect is extremely flattering to my face and skin and I daresay it makes me look younger and hence feel younger and a lot fresher too! I would do this again to my hair at the drop of a hat!” – softness. Read more…
*Rating refers to the 5 members included in this trial and is correct as of October 3 2014.
What do you think of this innovative in-salon colouring service? Is it something you’d like to try?