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bh’s perfume challenge: Guess the gender
If you were blindfolded and asked to smell a perfume, would you know whether it was for a male or female?
Well, we were so curious to know whether people’s opinions were swayed by branding that we took to the streets of Sydney to challenge passers-by to a sniff test, and the results were very interesting.
Watch our video above and see whether these Sydneysiders had any luck in guessing the gender of these fragrances…